theme factor in building a successful business

THEME FACTORS IN PERSONAL BRANDING
Who are you: I am the function of my strength, I am the function of my talent, I am the function of my ideas.

1.) Attributes: what are your interest, the things you like doing most.
2.) Talent: your talent is your tool box
3) Passion: what energy do you bring into what you are doing, passion speaks volume. A man should either be a master of is job or quit the job.
4.) Value: values are your principle, the way you do your things.